'I’m mature and I’ve done a lot, but guys my age are all about, “Here’s my number, now text me,” and then they take me to Nando’s.’ Howarth joined Seeking Arrangement eight months ago.He took me away to a fantastic, luxurious spa in the Lake District.I used to ring him about business and he gave me great advice.’ There’s also been a businessman in Hong Kong, whom Howarth has never met, but who recently sent her an i Pad.On gold-digging websites the talk is of no-strings 'arrangements’. Founded 10 years ago, Seeking Arrangment now has a million members on its American site and 100,000 in Britain.Its founder, Brandon Wade, is a besuited and charming man who is well used to tackling criticisms about the site’s shallowness.'I think all relationships start off in a very superficial manner,’ he tells me cheerfully. Men want gorgeous women and women tend to look at men in terms of how successful they are .’ Women pay nothing to join the site, while men pay £31 a month, ensuring they are outnumbered 10 to one.
'I’ve always had a thing about older men,’ she says.In the darkened bar of a hotel in Kensington, London, scores of young women in short, tight dresses are huddled together, sipping white wine.Scattered among them are a few men, usually much, much older, in suits and ties. ’ purrs one girl in her early twenties with a voluptuous figure swathed in a red bandage frock.With a couple of clicks you can inspect the 'sugar daddies’.There’s 'Rico’ based in Lucerne, photographed on a tropical beach in sunglasses and tagged 'I have an interesting life’.’), is a former glamour model who has posed for magazines like Nuts and Loaded.